Last weekend saw our Plus Size buying team head off to the Plus North Event in Leeds – the North’s premier plus size fashion event to showcase our So Fabulous brand. This 3rd annual event played host to a number of bloggers and members of the public too giving them the chance to mingle with others and talk to brands and experts about something we at Littlewoods love in particular – all things fashion!
Saturday was the main event with big high street names (including our very own So Fabulous of course) exhibiting under one roof and taking part in spectacular catwalk shows throughout the day showcasing the latest in plus size fashion.
The So Fabulous exhibition stand, reminiscent of a beautiful boudoir, showed off a wide selection of the latest Autumn Winter 14 styles we have on offer from our own brand label, and the team where on standby to answer any questions as well as giving away goody bags and cupcakes (yum yum)! The team had some amazing feedback from customers and bloggers alike including one happy blogger who told us “its great to know that So Fabulous go upto a size 32 as not many retailers do” – something of which we might say we are very proud of!
One of the many highlights of the weekend was the Catwalk Show giving our team the opportunity to not only show off the So Fabulous brand but also products from the 3 key trends for the season; Boho, Boudoir Club and Dark Blooms – showing that regardless of shape and size you can wear the latest trends and look and feel great in whatever you wear. So ladies #loveyourcurves!
First to take to the catwalk were folk and tile prints which formed the basis for our casual Boho trend, worn back with ankle boots and denim with key pieces being this kimono jacket and Peter Pan Collared Jersey Printed Dress.
Next was Boudoir Club – a pastel trend incorporating lace and textured fabrics worn with navy or black to make it all the more wearable. To complete the look we simply added a piece of statement jewellery for ready to go style. Key pieces for this trend are lace insert dresses such as the Lace Yoke and Hem Detail Tea Dress plus the powder blue Brushed A-Line Boyfriend Coat which was a particular favourite amongst many with one visitor to the event describing the fabric as simply “lovely”.
Our final trend – Dark Blooms, showed dark based floral prints that can be worn both casually or dressed up for a night out with friends. We particularly love this Mesh Yoke Scuba Bodycon Midi Dress or check out our Quilted Floral Print Bomber Jacket that looks amazing teamed with black skinny jeans.
The Plus Size buying team at Littlewoods are not only responsible for bringing you So Fabulous but also an array of other big name Plus Size brands including AX Paris Curve, Curvy Kate, Gemma Collins and new for AW14 Lovedrobe, Forever Unique and Alice&You – all of which are available at Littlewoods now.
Further information about Plus North can be found on their website at http://www.plusnorth.com/index.html